🎧 Optimizing your Shopify store with smart sizing: highlights from E-Commerce Coffee Break Podcast

Black Friday, Cyber Monday, or just your regular Tuesday rush - what’s one thing every Shopify brand is always trying to nail? Fewer returns, higher conversions, and a seamless shopping experience. Enter - smart sizing.

Recently, we had the privilege of joining Claus Lauter on the E-Commerce Coffee Break Podcast, where we dug into why size recommendations are a big deal for e-commerce stores. Here are a few highlights from our chat:

• Returns are a costly problem - Claus and Gulnaz discussed how inaccurate sizing leads to a ton of returns, eating into profits and annoying customers. But with tools like Easysize’s Fit Quiz, you can provide accurate, personalized size recommendations that slash those returns significantly.
• Boosting shopper confidence = more sales - Shoppers who know they’re getting the right fit are far more likely to click that “Buy Now” button. Smart sizing isn’t just about reducing returns; it’s about giving your customers the confidence to shop without hesitation.
• The secret to happy customers - At the end of the day, happy customers are repeat customers. By offering a more tailored and user-friendly experience, you’re not just making a sale - you’re building loyalty.

If you’re a Shopify brand or just someone looking to optimize your store, this podcast is packed with actionable insights to help you take your business to the next level.

Ready to dive in?

🎧 Listen to the podcast here

📺 Or watch it on YouTube

Big shoutout to Claus for the great conversation. Check out his LinkedIn page or his Facebook page, or simply join our Ecommerce Coffee Break community for more podcasts and news like this - here is your personal invitation link.

Let us know your thoughts after tuning in - we’d love to hear your take!